GAUKE GROEP
GAUKE GROEP
GAUKE GROEP
GAUKE GROEP
projects
Fashion agency Gauke Groep is run by Gauke Tanja. This adventurous entrepeneur travels to find unique brands from all over the world. For Gauke it’s important that his playful and spontaneous attitude is represented in his corporate identity. This identity Shiran and I designed is based on the stamps in your passport. Final result: 20 stamps and a lot of empty paper (business cards, envelopes, etc.). With stamps Gauke and his staff are able to design their own corporate identity in a spontaneous way, just like your passport is being ‘filled’ at the airports customs office. They can make their own compositions and choose the content and colours. In this way every letter Gauke Groep sends, every businesscard they give….everything is visually customized. This approach really fits Gauke’s persona and company.
Concept and design: Woes van Haaften & Shiran Gort
Thanks to David Esser
Gauke and his staff compose their own, personal businesscards.
With compliments cards
Envelopes
And the icing on the cake: a ‘blind stamp’